Overview of the Prestashop Gift Certificate Module

Transform your PrestaShop store into a gift-giving destination with the PrestaShop Gift Card module and watch your sales soar as customers purchase gifts on order and share these personalized gift cards with ease.

The Gift Card PrestaShop module is a powerful tool for boosting both customer acquisition and retention. Gift Card PrestaShop allows customers to purchase customizable gift cards for their friends and family, which can be sent directly via email or can be printed at home. This not only promotes the products but also brings in new customers who might return for future purchases, increasing your revenue over time.

With options for both percentage and fixed-price gift cards, store admins can easily create flexible, attractive offerings. The Gift Card PrestaShop module also lets customers use the gift card within a specific period, either days or months set by the admin, adding a personalized touch to the gifting experience. Furthermore, the purchased and pending gift card Prestashop tabs in customer accounts enable easy access and management of the gift cards.

Serving as a free promotional tool, the PrestaShop Gift Card module helps attract more visitors, encourages repeat business, and ultimately drives sales.

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Used Case: Enhance Customer Engagement with the PrestaShop Gift Card Module

ABC, a PrestaShop store specializing in home décor, started the implementation of the Gift Card PrestaShop module to enhance their customer experience and drive more sales. With this PrestaShop Gift Certificate module, ABC allows customers to purchase customizable gift cards that can be sent as Gift vouchers or Gift certificates to their friends or family. The PrestaShop gift cards come with the option of fixed or percentage-based discounts, giving customers the flexibility to choose the best value for the recipient.

Admins at ABC can create gift cards in different formats, such as dropdown, fixed, or range-based values, and set minimum and maximum amounts. Once a customer purchases a gift card, the recipient automatically receives an email notification, ensuring a smooth and personalized gifting experience. The PrestaShop Voucher module also includes features like free shipping on gift card orders and partial use of the card, allowing recipients to redeem the card value over time.

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As a result by using the gift card module PrestaShop, ABC saw a significant increase in customer engagement, as buyers were not only purchasing gift cards for their loved ones but also returning to use them. This led to higher conversion rates, more site traffic, and ultimately, a boost in overall sales. The easy-to-use, customizable PrestaShop gift card manager also helped ABC foster long-term customer loyalty, as recipients who redeemed their cards often made additional purchases.

Features offered by the Gift Card PrestaShop

The PrestaShop Gift Certificate offers a simple yet powerful way to boost sales of the PrestaShop Stores. With customizable options and easy integration, the PrestaShop Gift Module makes gifting seamless and encourages repeat business. Explore the features offered by the gift card PrestaShop below to see how it can benefit your store.

Adding Gift Cards to the PrestaShop Store:

• Add Multilingual Content for the Cards: Admins can customize the PrestaShop gift card name, description, and tags using the WYSIWYG editor, making it easier to create clear and localized content in multiple languages, expanding store reach.
• Gift Card Images: Adding images enhances the visual appeal of gift cards, attracting more customers and making the cards easier to identify, which improves the overall shopping experience.
• Card Types (Dropdown, Fixed, Range): Admins can define card types; dropdown, fixed prices, and range type, that allow customers to select prices directly from the front office, offering flexibility in choosing the desired value, and improving user satisfaction and purchase conversions.
• Tax Rules: Admins can decide whether to apply tax rules to gift card prices, ensuring accurate pricing and legal compliance based on the store's location or promotional offers.
• Discount Type (Fixed or Percentage): Admins can set discounts as either a fixed amount or percentage, enabling targeted promotions and making the cards more attractive to customers, thereby driving more sales.
• Order/Products-Based Discounts: Admins can apply discounts either to the entire order or specific products, providing customization options for promotions, improving sales on targeted items, and increasing overall cart value.
• Coupon Code Length: Admins can define the length of gift card coupon codes, offering a balance between security and ease of use, allowing flexibility in creating easy-to-remember or complex codes. This PrestaShop voucher length varied from 4 to 20.
• Coupon Code Types: Admins can choose whether the gift card codes are numeric or alphanumeric, enhancing security while giving customers flexibility in creating easy-to-use codes.
• Gift Card Validity Period: Admins can set a specific validity period for the PrestaShop gift card, ensuring they are redeemed within a defined time frame, encouraging timely use and repeat purchases.
• Free Shipping: Admins can offer free shipping on PrestaShop gift card orders, which encourages customers to purchase gift cards more frequently, boosting overall sales.
• Partial Use Functionality: If enabled, partial use allows recipients to use the remaining balance from a gift card on future purchases, which increases the likelihood of return customers and higher order values.
• Attach Video to Gift Cards: Allow users to include a video with gift card that will be sent with the card.

Design a Perfect Gift

Create Email Templates

One of the standout features of the Gift Card PrestaShop module is the ability to customize email templates, ensuring a personalized and professional experience for both the gift giver and recipient.

• Email Template Customization: Admins can customize the email template for Gift Card PrestaShop with a name and thumbnail image, ensuring the communication is branded and visually appealing, increasing engagement.
• Multilingual Content in Emails: Using the WYSIWYG editor, admins can include multilingual content along with images or videos in gift card emails, enhancing the customer experience and broadening store accessibility.

Ordered Gift Cards:

A separate tab in the admin panel of the PrestaShop gift module allows easy access to all ordered gift cards, improving store management and ensuring efficient order tracking and fulfillment.

General Settings of Gift Card PrestaShop:

Here are some additional features offered by the PrestaShop Gift Card module:

• Gift Voucher Code Prefix: Admins can set a prefix for PrestaShop gift voucher codes, adding consistency and brand identity, while restricting the use of spaces and special characters, and maintaining system integrity.
• Approval Status for Gift Cards: Gift card PrestaShop is only accessible to customers after the admin validates the order, ensuring that cards are only issued for legitimate transactions, and reducing fraud.
• Abandoned Gift Cards: The PrestaShop Gift Certificate automatically removes gift cards from the cart after a set period if not purchased, improving cart abandonment management.
• Send Gift Cards Later with One Click: Admins can easily send gift cards later in just one click using the PrestaShop Gift Module, from the ordered gift cards list. This saves time and ensures a streamlined process for fulfilling customer orders.
• Automated Gift Card Delivery via Cron Task: Gift cards can be scheduled to be sent automatically using a cron task, ensuring timely delivery without manual intervention.
• Schedule Gift Cards: The gift card PrestaShop allows customers to schedule gift card deliveries for a later date, making it perfect for future occasions like birthdays or holidays, increasing customer convenience.
• Template Selection on Product Page: Admins can choose email templates specifically for the "send to friend" feature on the product page, ensuring consistent branding and messaging for a personalized gifting experience.
• Template Selection in My Gift Cards Section: Customers can select email templates when sending gift cards from their purchase history, providing a tailored and branded experience for each recipient.
• Template’s Preview: The Gift Card PrestaShop module offers a preview option for email templates both on the product page and in the "My Purchased Gift Cards" section. This feature ensures customers are satisfied with the design and message before sending.
• Gift Card Info Block on Order Page: A new block displaying gift card information is added to the order details page, allowing customers to quickly view relevant voucher details, improving the overall shopping experience.
• Separate on Front Office: The PrestaShop Gift Certificate creates a dedicated "My Gift Cards" page where customers can easily view all their gift cards. Upon logging into their accounts, they can conveniently send gift cards to friends, boosting engagement and repeat business.
• New Feature: Back-Office design update to make it more easy to use
• New Feature: Option added to use a custom hook to place Gift card block anywhere
• New Feature: Option added to use expiry date of gift card by sending an alert to user
• New Feature: Option added to share gift card on social platforms
• New Feature: Option added to attach a video to the gift card when sending it to someone post-purchase.
• Bugs fixes - PS 8 and PHP 8.2+